As a shopping editor, I keep a close eye on whether a brand is launching a Black Friday sale or an “early” Black Friday sale. Aside from the obvious — early sales can only take place before the Friday after Thanksgiving — early Black Friday discounts aren’t quite as strong. However, not all sales that start before Black Friday are “early” sales! Some retailers give you access to their best prices well ahead of the official start of the holiday shopping season, and that’s exactly what’s happening at one of our favorite DTC furniture brands.
Yes, the Article Black Friday sale is already live, so you can shop now with the peace of mind that you’re securing the deepest discounts (up to 40% off!). Our editors are big fans of the Vancouver, Canada-based home furnishing company that offers a range of decor styles, including mid-century modern, at accessible prices. I browsed through the sale selection and pulled out the pieces that made me stop mid-scroll, including a unique outdoor sofa and a floor lamp that’s just waiting to win you compliments.